This year, more than ever, the virtual branch has been discussed quite a bit — for obvious reasons surrounding the pandemic. It’s topic that’s increasing more and more for credit unions, as they discover new ways to serve their members in our current, touchless environment.
For a deeper dive on the virtual branch and its benefits to credit unions moving forward, we invited Jed Taylor, POPi/o President & COO, and Tim Pranger, POPi/o Director of Strategy & Solution Consulting, on the show. Jed and Tim talked about the rapid changes POPi/o saw during those first months of the pandemic — which resulted in its surge of client activity looking for digital answers.
They also discussed POPi/o’s customer data showing results of virtual branch benefits:
- Members always have access to product experts for meaningful and profitable financial solutions
- Never be over/understaffed in branches
- Improve both customer and employee satisfaction